Our name, “Ho Ho Go” carries dual meaning in essence. In English, it resembles the crispy laughter of the Christmas Father. Every time when you read out our name, it’s a blessing to each and everyone of you of a joyful and heartiest moment. In Chinese, Ho Ho Go means “to live a good life”. In other words, our brand “Ho Ho Go” already encompasses the virtue of “living a good life with joyful and heartiest moments”—this is also our wish for you in 2015.